Theory — 27 Aug 2016

Critical debate in conjunction with the exhibition Dream Out Loud - Designing for Tomorrow’s Demands (August 26, 2016 – January 1, 2017). 

Adults € 17,50 / Students € 10 / Museumcard € 2,50
Teijin Auditorium, Stedelijk Museum Amsterdam
27 Aug 2016, 2 pm until 3.30 pm
Main language

This year’s exhibition focuses on artists and designers whose practices involve exploring new approaches to relevant social issues, as well as innovative use of materials. The participants dream aloud about a better world as a way to resist cynicism and apathy, facing the problems of our time with seemingly playful ease.

During this debate, experts and critics will address the following key questions: What were the choices made within the exhibition? How do the works in the exhibition concretely address and present the design issues of the future? The debate will be moderated by Jaap Huisman.


Chris Reinewald is a researcher, writer, journalist and member of the jury that selected proposals for the Municipal Art Acquisitions 2016. Reinewald currently explores the creative processes within design and applied arts. He also publishes exhibition reviews on his Facebook blog Alleroogen (all eyes) and is working on monographs of designers and artists such as Henk Stallinga, Marijke van Os and Cécile van der Heiden.

Jaap Huisman is a moderator, freelance critic and writer in the field of architecture, design and visual arts. He is particularly interested in Dutch cultural (heritage) history and recent developments in this area, about which he has written in his recent publication 50 years De Doelen – Heart of Rotterdam (2016) and The New Rijksmuseum-Cruz y Ortiz architects (2013).

Jeroen Junte is a writer, critic and curator. He writes for the Volkskrant newspaper and FRAME Magazine, among others. He was curator of the exhibition NEXT UP - Post-crisis design by an engaged generation (2015-2016). In 2016 Junte wrote a critical piece for the Volkskrant on the Refugee Challenge, an initiative by furniture giant IKEA, the UN refugee agency UNHCR and What Design Can Do. In this piece he points out the shortcomings of the designer in relation to the complexity of social issues and challenges, such as refugee migration.

Lennart Booij has been Curator applied arts and design at the Stedelijk Museum Amsterdam since 2015. He joined the jury that selected proposals for the Municipal Art Acquisitions 2016 and is also curator of the resulting exhibition Dream Out Loud - Designing for a Future Demand.

Lilet Breddels is an art historian, publisher of Volume Magazine and director of the Archis Foundation: a cultural think-tank committed to the debate on urban issues and public space. Breddels focuses on the common ground between visual arts and architecture, and the role of these two disciplines within society.


The Stedelijk Museum aims to spot talented artists and designers early in their careers. It has long been a tradition for the museum to host a bi-annual exhibition (the Municipal Art Acquisitions) that highlights current developments within a particular art discipline. The museum issues an open call for submissions, inviting artists to submit their work for consideration. This year, the open call was aimed at contemporary design. Approximately 400 designers responded to the call, submitting 750 projects. A jury eventually selected 26 participants, whose work will feature in the exhibition Dream Out Loud - Designing for Tomorrow’s Demands, curated by Lennart Booij, curator of applied arts at the Stedelijk Museum. Beatrix Ruf, director of the Stedelijk Museum, will announce which works will be acquired for the museum collection in the fall of this year.